The Psychology of Persuasion: What Every Pastor Needs to Know About Church Messaging
Gain understanding of how people process messages to ensure the truth reaches both the head and the heart.
Promises vs. Reality: Making Sure Your Church Delivers What It Declares
Discover how aligning every part of your church, from messaging to systems, can build credibility and strengthen impact.
7 Fresh Ideas to Make Back-to-Church Sunday Count
Simple ideas you can use to make Back-to-Church Sunday a momentum-building event.
How Families Really Decide Where to Worship
Using the dynamics of family decision-making to create experiences that meet the needs of the entire household.
The Outreach Hack Every Pastor Needs to Know
How being specific about who you want to reach can increase reach and growth.
The Psychology Behind Why People Visit (and Leave) Your Church
How to grow your church by attracting and engaging new visitors.
How Amazon Just Out-Marketed Your Church: 5 Strategies From the Prime Day Playbook
Amazon's Prime Day lessons your church can start implementing this week.
Stronger Churches Start Here: Using Focus Groups for Impact
How to foster real conversations in ministry that uncover insights and lead to stronger, more effective churches.
Stop Assuming, Start Serving: How to Uncover What Your Church Really Needs
How marketing research can uncover what's really important to people so you can serve them well.